Campaign launchpad
Spin up a campaign in minutes — set objective, geo, audience, payout structure and tracking. Pause, clone, or A/B test from the same screen.
Vendor & admin operating system
Run the campaign.
Own the pipeline.
Pay the network.
CampaignWaala is the campaign and lead-management platform that powers every commission account on the network. Launch campaigns, approve leads in bulk, configure team payouts, and brand the affiliate experience — all from a single workspace.
- 7-day free trial
- Razorpay + UTR payments
- Invite-only network
- Built for Bharat
app.campaignwala.com/campaigns/diwali-loan-2026
Campaign · live
Diwali Loan Drive
Leads
2,184
+18%
Approved
1,407
+12%
Commission
₹6.4L
+24%
Funnel today
last 24hSubmitted412
Under review305
Approved211
Paid out149
Top affiliates
team · 6Priya · Mumbai142 leads₹48,200
Arjun · Indore118 leads₹39,600
Sara · Jaipur96 leads₹31,400
4.2M+
Leads tracked
12,400
Active affiliates
₹38Cr+
Commissions managed
99.95%
Platform uptime
Platform
One workspace for the entire campaign lifecycle.
Built for vendors and admins who run real networks — not for individual hustlers. Every feature exists because someone running a 10–10,000 affiliate team needed it shipped.
Lead pipeline
Submitted → under review → approved → paid out. Every lead is timestamped, filterable, and exportable.
Bulk approval, Excel-native
Upload a sheet, watch CampaignWaala match leads, and approve or reject thousands in one pass.
Commission marketplace
Publish accounts to the marketplace. Sub-vendors and affiliates pick what fits, activate from cart, and start earning. You stay in control of payouts and visibility.
Team & approvals
Hierarchical team view, per-member payout configuration, invite-only sign-ups, and an approval queue that scales to thousands.
Vendor branding
Your logo, colour and tagline take over the affiliate dashboard at affiliatesaathi.com. Your network sees your brand, end-to-end.
Wallet & payouts
Real-time wallet balance, every credit and debit logged, payout requests with UTR + Razorpay flows out of the box.
Plans, coupons & UTR
Sell subscription plans, redeem coupon codes, accept UTR payments with admin approval — handled in one place.
Branded referral links
Every vendor and sub-vendor gets a clean invite link that lands users on a sign-up form carrying your brand.
Phone-OTP security
Phone + email OTP at sign-up, JWT sessions with rotating refresh tokens, role-based route guards everywhere.
Growth analytics
Track conversions, team performance, leaderboard rankings, and campaign ROAS with charts that match your decisions.
7-day vendor trial
New vendors get a 7-day free trial with full access. Live countdown, soft-lock on expiry, admin-extendable when business calls.
Workflow
Campaign to commission, in five clean steps.
No spreadsheets. No WhatsApp threads. Every milestone is logged in one operating system.
- Step 01
Create the campaign
Define product, payout, target geography, and any UTM rules. Save as draft, launch when ready, or schedule for a fixed window.
- Step 02
Publish to marketplace
Mark accounts visible to specific sub-vendors or open them up network-wide. Set per-member payouts so the same campaign rewards different tiers differently.
- Step 03
Invite & approve the team
Send invitation links, watch sign-ups land in the approval queue, and onboard sub-vendors and affiliates in batches.
- Step 04
Track every lead, end-to-end
See submissions roll in live. Approve in bulk via Excel upload, or one at a time. Every state change is logged with operator and timestamp.
- Step 05
Distribute payouts
Pay your team in a few clicks. Raise a payout request, attach the UTR, and the audit trail is permanent.
Built for every role
One platform. Four jobs to be done.
CampaignWaala powers the vendor and admin side. AffiliateSaathi is the affiliate-facing surface — same network, different login, different brand.
Admin
campaignwala.com
Run the whole platform — plans, coupons, UTR approvals, lead audits, every user and every payout. Nothing happens without an audit trail.
- Approve / reject vendor onboarding
- Manage plans, pricing, coupons & trials
- UTR payment review queue
- Bulk lead approval via Excel
Vendor
campaignwala.com
You own the campaign. Launch products, recruit affiliates, configure team payouts, and brand the entire affiliate experience under your name.
- Build & publish campaigns
- Configure team payout tiers
- Brand the affiliate dashboard
- Subscribe to plans, manage cart & visibility
Sub-vendor
affiliatesaathi.com
You run a sub-network under a vendor. Browse the marketplace, activate accounts for your team, distribute payouts and grow your roster.
- Marketplace browse + add to cart
- Activate accounts at chosen payout
- Invite & manage downstream affiliates
- Distribute commissions
Affiliate
affiliatesaathi.com
You're the closer. Copy your share link, refer customers, and see your earnings roll in — no spreadsheets, no follow-ups.
- One-tap share link for every account
- Track submitted → approved → paid
- Real-time wallet balance
- Branded sign-up flow you control
Use cases
Already running campaigns for —
If your business has agents in the field and approvals at the back, you'll feel at home in CampaignWaala on day one.
Loans & lending
Personal loans, business loans, home loans — distribute lead intake across thousands of agents with payouts that match approval volume.
Credit cards
Push card products with per-bank, per-tier payouts. Track issue / decline ratios per affiliate to optimise quality.
Insurance
Multi-step lead intake with KYC handoffs. Hold payouts until policy issuance, then auto-release on confirmation.
D2C distribution
Field teams capturing leads, vendors approving them, payouts in 24 hours — perfect for FMCG, agri-tech, and rural outreach.
EdTech & coaching
Counsellor networks driving admissions. Track lead → demo → enrolment, hand out incentives that scale with conversion.
Telecom & DTH
Doorstep sales reps capturing connections. Validate via OTP, route to the back-office queue, and pay weekly.
Pricing
Pay for outcomes, not seats.
Start free for 7 days. Upgrade only when your campaigns are paying for themselves. Cancel any time from inside the dashboard.
Starter
Get a working campaign live before you spend a rupee.
₹0for 7 days
- 7-day full-feature trial
- Up to 25 team members
- 1 active campaign
- Marketplace + cart
- Email support
Growth
For vendors running serious affiliate operations.
₹4,999per month
- Unlimited team members
- Unlimited campaigns
- Vendor branding
- Bulk lead approval
- Razorpay + UTR payments
- Priority email support
Scale
Multi-brand, multi-region, custom payout logic and SLAs.
Customtalk to us
- Everything in Growth
- Dedicated success manager
- Custom payout rules
- White-label affiliate domain
- SLA-backed uptime
- On-call phone support
All prices in INR, exclusive of GST. Subscription auto-renews; cancel any time from your dashboard. The in-product plan list is the source of truth — final amounts and coupon-adjusted totals are shown at checkout.
FAQ
Questions, answered.
If yours isn't here, drop us a line — we usually reply the same working day.
What is CampaignWaala?
CampaignWaala is the vendor and admin operating system for India's commission-account network. You can build and launch campaigns, publish accounts to the marketplace, recruit affiliates and sub-vendors, approve leads in bulk, configure team payouts, brand the affiliate experience and run the entire growth engine from a single workspace.
How is CampaignWaala different from AffiliateSaathi?
They're two sides of the same network. CampaignWaala is for vendors and admins — the people running the campaigns. AffiliateSaathi is for sub-vendors and affiliates — the people running the sales. Vendors brand their AffiliateSaathi instance, and the data flows back into CampaignWaala in real time.
Who can sign up as a vendor?
Any business that pays commissions to a sales network — lenders, insurers, EdTech companies, DTH operators, FMCG distributors and more. New vendor accounts go through a quick admin approval before they go live, so the network stays high quality.
Do you support phone-OTP authentication and bulk approvals?
Yes. Sign-up is gated by phone + email OTP, every action is logged, and admins can approve leads in bulk via an Excel upload — the system matches rows to leads and reports the outcome row-by-row.
Can I brand the affiliate dashboard with my logo?
Yes. As a vendor you can set your logo, primary colour and tagline. Anyone who joins your network and logs into affiliatesaathi.com sees your brand, not ours.
How do payments work?
We support Razorpay for cards / UPI / net banking, and a UTR-based flow for direct bank transfers. UTR payments land in an admin queue for verification before the subscription activates.
Is there a free trial?
Yes — every approved vendor account starts with a 7-day full-feature trial. A live countdown sits in your dashboard, and admins can extend the trial on request.
Where is my data hosted?
Data is stored on encrypted servers in India. Passwords are hashed, sessions use short-lived access tokens with rotating refresh tokens, and role-based access controls protect every API.
Ready when you are
Run your next campaign on rails.
Setup takes minutes. Your trial is free for seven days. Bring your team in when you're ready — invite-only, OTP-secured, under your brand.